ADEV Media Group

Privacy Policy

Last updated: 2025

COMPREHENSIVE PRIVACY NOTICE Adev Media Group, S.A. de C.V.

1. Data Controller

Adev Media Group, S.A. de C.V. (“Adev Media Group”), located at Joselillo 6A, Col. El Parque, Naucalpan de Juárez, State of Mexico, Mexico, is responsible for the processing of personal data collected through its website and its various business processes, in accordance with the Federal Law on Protection of Personal Data Held by Private Parties (LFPDPPP), the General Data Protection Regulation of the European Union (GDPR), and the California Consumer Privacy Act / California Privacy Rights Act (CCPA/CPRA).

The official channel for any privacy-related matters is:

📧 administracion@adevmediagroup.com

📞 +52 55 8917 4618

2. Personal Data We Collect

Adev Media Group may collect the following categories of personal data:

2.1 Identification and Contact Data

  • Name
  • Phone
  • Email
  • Company and Position
  • Country / State
  • Billing Data (including Tax ID and fiscal address)

2.2 Navigation and Digital Technology Data

  • IP Address
  • Cookies and similar technologies
  • Device Identifiers
  • Browsing Preferences
  • Time spent and behavior on the site

2.3 Analytics and Marketing Tools Used

For statistical, measurement, optimization, and marketing campaign purposes, we use:

  • Google Analytics
  • Meta Pixel
  • LinkedIn Insight Tag
  • Google Ads

2.4 Sensitive Data

Adev Media Group does not collect sensitive personal data.

3. Purposes of Processing

Personal data will be used for the following primary and necessary purposes:

  • Contacting prospects, clients, or interested parties.
  • Sending commercial proposals, quotes, and informational materials.
  • Management, follow-up, and maintenance of business relationships.
  • Sending communications, newsletters, and specialized content.
  • Organization of events, forums, workshops, press trips, and calls.
  • Personnel selection and recruitment processes.
  • Billing, administration, and compliance with contractual obligations.
  • Measurement, analytics, retargeting, and website optimization.
  • Compliance with legal or regulatory obligations.

4. Transfers of Personal Data

Adev Media Group may perform national and international transfers of personal data to:

  • Technology providers (hosting, mailing, storage, cloud, IT security systems).
  • CRM platforms and internal management systems.
  • Media outlets, when necessary for accreditation, registration, or logistics of events or press trips.
  • Travel agencies linked to the organization of corporate activities.
  • Business partners and strategic allies.
  • Mexican or foreign authorities, when required by law.

All transfers are carried out under appropriate administrative, technical, and physical security measures, ensuring compliance with LFPDPPP, GDPR, and CCPA.

5. Data Retention

Personal data will be retained until the data subject requests its deletion, unless a legal or contractual obligation persists requiring its preservation.

6. Means to Exercise ARCO Rights

Data subjects may exercise their rights of Access, Rectification, Cancellation, or Opposition (ARCO), as well as request:

  • Limitation of use or disclosure
  • Revocation of consent
  • Portability (under GDPR)

Requests must be sent exclusively to the email: administracion@adevmediagroup.com. The response procedure will follow the deadlines established in the LFPDPPP and GDPR.

7. International Transfers

Data may be processed and stored in:

  • United States
  • Europe
  • Mexico

This occurs due to the technological infrastructure of providers such as hosting services, email, cloud storage, and analytical systems. All transfers comply with the European Union Standard Contractual Clauses, principles of the LFPDPPP, and CCPA.

8. Minors' Data

The site may be used by minors, but we do not intentionally collect sensitive or inappropriate information.

In the event that a minor provides personal data, guardians may request its immediate deletion via email.

9. Information Security

Adev Media Group implements administrative, technical, and physical measures to protect personal data against loss, unauthorized access, destruction, misuse, or alteration, following international security standards.

10. Cookie Policy

COOKIE POLICY (GDPR Compliance)

Cookies we use:

• Google Analytics (measurement and analytics)

• Meta Pixel (remarketing)

• LinkedIn Insight Tag (analytics and B2B segmentation)

• Google Ads (personalized advertising)

Types of cookies:

• Strictly necessary

• Analytical

• Advertising and retargeting

• Functional

Consent:

Upon entering the site, the user can accept, reject, or customize the use of non-essential cookies via the consent banner.

How to disable them:

The user can configure their browser or request the total deletion of cookie history.

11. Changes to the Privacy Notice

Adev Media Group may modify this Notice at any time. Updates will be published on our website indicating the date of the last modification.

CCPA / CPRA – California Notice

California residents have the right to:

• Request access to their information.

• Request deletion of data.

• Request correction.

• Opt-out via “Do Not Sell or Share My Personal Information”

• Not be discriminated against for exercising their rights.

Adev Media Group does not sell personal data.

To exercise your CCPA rights: administracion@adevmediagroup.com